MeTown Honored with Minister's Commendation at the 2025 ICT Next Awards

MeTown’s fashion service GAMUT ran a participatory virtual try-on campaign with sports casual brand FCMM from September 23 to October 7. The campaign connected real brand products with style content created by users. Participants selected one of five colors of an FCMM lightweight padded jacket, virtually tried it on using their own photo and posted the result to the event feed. The format invited users to create content reflecting their appearance and preferences. Winner selection followed the close of the campaign. Virtual try-on and feed sharing formed a single participation flow, connecting the presentation of a brand’s product with users’ own content activity. The campaign is an application of GAMUT’s AI virtual try-on in brand marketing. As a service for discovering, combining and sharing fashion, GAMUT gives users a way to explore looks and offers brands a point of contact built around their products.

MeTown has been selected for the China Hi-Tech Fair track of the Korea Business Angels Association’s 2026 global exhibition market-development support program. The association notified the company of the selection on October 2, 2026. The associated exhibition, China Hi-Tech Fair (CHTF), is scheduled for November 26–28 at the Shenzhen World Exhibition & Convention Center in Bao’an, China. The support is offered through a global exhibition initiative linked to Korea’s public-private startup discovery and development program. It includes a shared exhibition pavilion, preparatory training and mentoring, and opportunities to connect with local buyers and investors. Preparation materials shared by the program operator include partner identification and business matching based on participating companies’ needs. Seminars and networking activities are also planned alongside the exhibition, providing a setting for companies to explain their products and technologies and explore potential business opportunities. MeTown operates EVOVA, web-based software powered by AI and photorealistic 3D technology. EVOVA generates and edits 3D content from product photographs or ideas and supports its use in product images, promotional videos and interactive 3D viewers. These capabilities serve businesses that need visual content to present and market products online. The selection gives MeTown a channel to introduce this approach to overseas businesses. The exhibition and matching program offer opportunities both to explain the technology and to learn about local companies’ requirements for product presentation and content use.

MeTown is exhibiting at the 2026 Busan International Footwear, Textile & Fashion Exhibition, known as PFB or Passion & Fashion Busan, from October 29 to 31 at BEXCO in Busan. The company is presenting EVOVA, its AI-powered 3D product content solution, in the AI·AX Fashion Tech zone in Hall 2 of Exhibition Center 1. EVOVA is web-based software powered by AI and photorealistic 3D technology. It enables users to generate and edit 3D content from product photographs or ideas, then use that content in product images, promotional videos and interactive 3D viewers. Presenting fashion products online calls for visual materials that communicate shape and detail. EVOVA supports the creation of 3D product content that can be used in product detail pages and marketing materials. The software also supports product categories beyond fashion, including food and consumer goods. MeTown’s booth features a 3D product viewer and materials illustrating EVOVA’s uses. On the opening day, the display included a 3D view of a bag, showing how a physical product’s visual information can be presented as digital content. The exhibition presentation focuses not only on creating 3D assets, but also on putting them to work in product communication. Using the content as images, videos or interactive viewers connects the creation process with the sales and marketing tasks that follow. Visitors can find EVOVA at MeTown’s booth C15 during the exhibition. The event takes place in Hall 2 of BEXCO Exhibition Center 1 in Haeundae, Busan. According to the organizer’s guidance, exhibition hours are 10 a.m. to 5 p.m. each day.

MeTown, led by CEO Dohae Lee, has introduced AI agent integration to its web-based 3D content platform, EVOVA. Included in the October 11 update, the feature lets users describe the shapes and changes they want in natural language while an AI agent operates the platform’s creation and editing tools. Online sellers and content creators can use it to build 3D scenes for product presentations and promotion. EVOVA connects Codex and Claude Code to its editor through MCP, a protocol that allows AI systems to use tools in external services. A connected agent can create new 3D shapes, modify the geometry and colors of an existing scene, and compare its work with reference photographs. Users can describe the desired result and request revisions rather than operate each editing tool themselves. Applications include product presentation content and early design concepts. Online sellers can adjust the viewing angle of an existing product scene to highlight specific details. Designers and founders can develop a concept in 3D, then explore changes to its shape or color as they evaluate an idea. The resulting scenes can also be used with EVOVA’s image and advertising features to prepare styled product images, social media advertising videos, and draft brand landing pages. Working from a single 3D asset allows users to vary the viewpoint and presentation for different sales channels and promotional purposes. When a revision is needed, users can continue editing the existing scene. They can, for example, change the viewpoint to emphasize a particular product detail and review the result. The agent inspects the scene as it works, while users provide further direction to bring the visual result closer to their creative intent. The integration extends MeTown’s work in 3D digitization for fashion and commerce into user-directed creation and editing. Its practical value lies in connecting a product’s 3D representation with the content needed to present and promote it.

MeTown, the company behind the AI-powered 3D content creation platform EVOVA, has been selected for SeedLIPS under LIPS II, an investment-linked support program for innovative small businesses. Through the program, MeTown plans to improve EVOVA’s ease of use and commerce features so that small business owners can use product photos to create 3D content, images, and videos for sales and marketing. LIPS II supports the growth of promising small businesses by connecting private investment with government support for commercialization. Working with program operator CNTTECH, MeTown plans to extend its 3D content creation service, previously supplied primarily to corporate clients, to small businesses without dedicated photography or design staff. MeTown plans to improve its photography guidance and upload and review interfaces so that sellers can upload smartphone product photos, reconstruct products in 3D, and compare the results with the original photos to check their shape, colors, and patterns. The focus is on simplifying the process so that sellers can create and use product content without learning specialized production tools. The company also plans to improve features that provide 3D products through viewers with rotation and zoom controls for online stores, while enabling sellers to create product detail page images and videos for social media and advertising from the same source material. By integrating AI editing features that adjust backgrounds, lighting, and composition, MeTown aims to help sellers create content for new product launches and seasonal promotions without repeated photo shoots. MeTown plans to identify businesses for pilot testing through CNTTECH’s networks in consumer goods, food and beverage, fashion, and other sectors. The company will assess whether participating businesses publish and use the content, alongside production costs, preparation time, user satisfaction, and repeat usage. These findings will inform product improvements and efforts to expand its small-business customer base.

MeTown, an AI-powered 3D spatial technology company, unveiled its digital forensics platform, EVOVA Forensics, at the 2026 Korea Police World Expo (KPEX). Police representatives from Korea, as well as public-safety, defense, and research-sector representatives from Thailand, Brazil, Croatia, the UAE, and other countries, visited the booth to explore its potential applications. EVOVA Forensics reconstructs crime scenes into 3D digital environments using mobile photographs and on-site investigation data. Within the reconstructed environment, investigators can interact with AI through natural language to analyze evidence and spatial information. By asking questions in natural language, investigators can review supporting photographs and measurement data, as well as examine changes within a scene and the spatial relationships between pieces of evidence more intuitively. In particular, EVOVA Forensics is designed to perform AI analysis and 3D reconstruction in on-device and on-premise environments without relying on external cloud transmission. This approach supports the secure handling of investigative data while connecting field documentation, analysis, cross-scene comparison, and reporting in a unified workflow—without requiring dedicated 3D scanners or complex outsourced production processes. MeTown is co-developing EVOVA Forensics with the Graduate School of Film, Digital Media & Communication at Hongik University and is currently conducting a proof of concept (PoC) for crime-scene 3D profiling with the Scientific Investigation Division of the Seoul Metropolitan Police Agency. Going forward, the company plans to enhance functions that compare similar cases, overlay evidence locations from past cases onto current scenes, and support investigative decision-making through accumulated 3D scene data. During KPEX, representatives from Dubai Police visited MeTown’s booth and expressed strong interest in EVOVA Forensics’ scene reconstruction and AI analysis capabilities. MeTown was subsequently invited to a police and public-safety event to be held in Dubai and plans to further explore collaboration opportunities in the Middle East and other global public-safety markets. “EVOVA Forensics transforms photographed scenes from static records into a digital investigative environment that can be revisited, explored, questioned, and compared,” said a MeTown representative. “We will validate its real-world value through domestic PoCs and expand its applications across global law-enforcement and public-safety sectors.”

MeTown, the company behind AI-powered 3D content creation platform EVOVA, has been selected as one of five startups to participate in a follow-up session with French accelerator WILCO. During the session held on October 23, MeTown refined its French market entry strategy through discussions on the needs of different customer segments, EVOVA’s value proposition and potential local partnerships. The session was held as part of the K-Startup Europe Scale-up Program, through which K-Startup Center Paris and French accelerator WILCO support Korean startups seeking to enter the French and European markets. The program helps participating companies develop market entry strategies through local market analysis, mentoring by industry experts, and business meetings and networking in Paris. EVOVA is an AI-powered platform that helps users create 3D models of real-world products and use them on product detail pages and in marketing images and videos. Once created, a 3D product model can be reused across a variety of content by changing its angle, background and presentation. The platform focuses on reducing the burden of repeated product shoots for brands and sellers. Drawing on the discussions, MeTown plans to refine its presentation materials for the French market and its value propositions for different customer segments. Through the program’s on-site activities in Paris in November, the company will explore potential customers and opportunities for collaboration, while further defining how EVOVA can serve local brands and commerce businesses. “EVOVA connects AI with a range of 3D creation tools to make it easier to create and edit content for commerce,” said Dohae Lee, CEO of MeTown. “We aim to help Korean startups use EVOVA and, through our discussions with WILCO, explore in greater detail the features and use cases that international customers need.”

MeTown has supplied EVOVA-based 3D product views to fashion and lifestyle retailer SSF SHOP. The company provided 3D content production and viewing capabilities for selected products, including items from BEANPOLE ACCESSORY and LEMAIRE. Applicable product pages on SSF SHOP feature a “View in 3D” option. Shoppers can move from the product detail page to interactive 3D content, adding another way to examine the item alongside its product images. Fashion products have shapes and details that can be difficult to convey through a front-facing photograph alone. A 3D view lets shoppers inspect a product from different angles and connects digital product content directly to the retail page where it is used. The deployment is an example of MeTown’s 3D content being used in an online shopping environment. EVOVA connects product digitization with web-based viewing, helping fashion and retail businesses put 3D content to use at customer touchpoints.